Hitpic, LLC

  • JavaScript
  • Ruby on Rails
  • Objective-C
  • React Native
  • Redux
  • PostgreSQL
  • Redis
  • Sketch
  • image editing
  • geolocation
  • app design

Hitpic is a competitive, location-based photo sharing iOS app. Each day at 8 PM ET, yesterday’s top-rated pics at each location become hitpics! Increase your score and global ranking by earning ratings and hitpic awards.

More details are on Hitpic’s website and the iTunes App Store.


I designed Hitpic with Sketch and built the app’s frontend with React Native, a framework for building native iOS apps with JavaScript. For image editing and filtering, I wrote custom Objective-C modules for performance reasons. Frontend state is managed with Redux.

The backend’s built with Ruby on Rails and PostgreSQL. Redis is used for background processing with Sidekiq. I also developed an admin interface with Active Admin for monitoring users, content, and marketing effectiveness. Crashlytics was used for distributing beta testing builds.

frontend source code files (source code is private)


iOS app icon
View pics near your location.
View hitpics near your location.
user profile and alerts
Photo editing similar to Instagram.
Explore pics from around the world.

Marketing Material

Facebook ad 1
Facebook ad 2
carousel ad 1
carousel ad 2
carousel ad 3
carousel ad 4
carousel ad 5
carousel ad 6

Old Designs

first design sheet
app icon ideas